Humanistic capitalism is a concept that seeks to marry humanism, specifically the safety and health needs of people and the environment, with an embrace of market forces and a market-based economy.
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The idea of humanistic capitalism is linked with the idea that fundamental changes must take place in economics today, as humanistic capitalism requires that there be a blending of the non-profit and for-profit sectors. If investors can accept the decrease in financial returns for those on a social level, humanistic capitalism will become a successful force in driving economic and social change. Philanthropy is a fundamental concept to humanistic capitalism. While the idea of humanistic capitalism is still growing, over “72% percent of social entrepreneurs say that raising money is a problem,” and fundraising is a major issue to social entrepreneurs, who rely on philanthropy for support and funding.