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Black Friday 2018 Sales: Apple's Nasty Surprises - Forbes

History tells us that Apple.com is consistently the worst Black Friday sales destination of the year. For example, last year Apple gave gifts cards valued up to $150 only when you bought old models at full price. There are far better Apple Black Friday ...

Apple reportedly acquires privacy-focused artificial intelligence startup 'Silk Labs' - 9to5Mac

Apple has made another acquisition in the artificial intelligence business, a new report claims. According to The Information, Apple quietly acquired Silk Labs, an artificial intelligence startup focused on “software lightweight enough to fit onto ...

Discovery of child pornography leads to Tumblr's removal from Apple's App Store - USA TODAY

The social networking service Tumblr announced Monday that its iOS app had been removed from Apple's App Store after child sexual abuse content had been found on the platform during a routine audit. The platform first announced an undisclosed issue ...

What's biting Apple? - BBC News

Apple was once the, well, apple of Wall Street's eye. The first US company to achieve a trillion dollar market value, the tech giant boasted trend-setting products, a cash pile larger than the economy of some countries and consumers so loyal they would ...

Apple Cup: WSU stays at No. 8 in CFP rankings, UW up to No. 16 - CougCenter

On the heels of dropping 69 points on a conference opponent in a six-touchdown win, the College Football Playoff committee remained unimpressed with the Washington State Cougars' resume, leaving them No. 8 in their rankings for the fourth consecutive ...

Apple might help bring veterans' medical records into the modern era - The Verge

Apple is reportedly in talks with the US Department of Veterans Affairs to provide veterans access to electronic medical records on the iPhone, according to a report from The Wall Street Journal. Such a deal could help Apple make significant progress ...

Siri creator says Apple 'dropped the ball' on third-party voice partners, but they're the future - CNBC

Siri may not be living out its full potential under Apple's wing, but voice-enabled assistants are nevertheless the future of digital technology, Siri's co-founder and former CEO Dag Kittlaus told CNBC on Tuesday. Since Apple acquired Siri in 2010, "on ...

Apple's annual holiday ad is out, and completely animated for the first time - BGR

Apple's annual holiday commercials are generally heartwarming affairs that play on peoples' feelings of nostalgia and holiday cheer, but the iPhone maker took a different tack with this year's ad, which you can watch in this post. For one thing, it's ...

Analysis: Why have the Huskies been so dominant in the Apple Cup? - Seattle Times

The Apple Cup has been the Huskies' favorite game of the year, every year, for the past five years. That, at least, is what co-defensive coordinator Jimmy Lake labeled it in 2016 as he excitedly walked off the Martin Stadium field following Washington ...

Dow Jones Futures: From Apple To Tesla, Five Reasons To Be In Cash Right Now - Investor's Business Daily

Dow Jones futures rose modestly late Tuesday, along with S&P 500 futures and Nasdaq futures. On Tuesday, the Nasdaq composite plunged below October stock market correction lows Tuesday, while the Dow Jones and S&P 500 index also suffered sharp ...

Apple in Talks to Give Veterans Access to Electronic Medical Records - Wall Street Journal

Under the plans being discussed, Apple would create special software tools allowing the VA's estimated nine million veterans currently enrolled in the system to transfer their health records to iPhones and provide engineering support to the agency ...

Tech Guru Chase Coleman Buys Buffett's Apple, 7 More In 3rd Quarter - Forbes

Tiger Global's Chase Coleman enveloped eight stocks, including Warren Buffett favorite Apple Inc., into his portfolio of prominent tech industry names during the third quarter, he reported last week. The consumer cyclical sector represents about half ...

Dow Jones sheds 550 points; Wall St tumbles on Apple sell-off and plunging oil prices - ABC News

Wall Street's largest company, Apple, saw its share price take another beating, amid concerns of slowing demand for iPhones. Apple's share price slumped by 4.8 per cent to $US176.98 overnight. It has also fallen by more than 20 cent since October, and ...

Apple's new holiday ad is a heartwarming, Pixar-inspired animated short - The Verge

Apple's holiday commercials are an annual tradition, designed to evoke the strongest of emotions in those who watch the lengthy ads play out. This year's commercial manages to accomplish that feat, but it looks a little different: it's fully animated.

Apple's holiday ad is an animated short film - TechCrunch

Interestingly, there's no iPhone, no iPad, no Apple Watch. This year, it's all about the Mac. Apple wants to make sure that everybody knows the Mac is an important product for the company. At least that's what Tim Cook said on stage during its fall event.

Only Apple Cup stands in way of No. 7 WSU winning Pac-12 North title - MyNorthwest.com

16 Washington (8-3, 6-2) on Friday in the Apple Cup. A victory would give the seventh-ranked Cougars their first Pac-12 North title and set a program record for wins in a season. It would also keep alive talk of Washington State's longshot bid for the ...

Stock News Today: Apple Hit Again As Dow Jones Slumps Nearly 600 Points - Investor's Business Daily

The stock market has had plenty of headlines to worry about in recent weeks, including the trade war with China, weakness in FANG stocks and the path of interest rate hikes by the Fed, just to name a few. In stock news today, retail earnings reports ...

Apple's stock tumble makes it unanimous — the FAANG bull market has ended - MarketWatch

For the first time, all five FAANG stocks are in bear markets. Apple Inc.'s stock AAPL, -4.78% made it unanimous Tuesday, as it tumbled 4.8% to the lowest close since May 3, helped there by a price target cut at Goldman Sachs. The stock closed 23.7 ...

Goldman cuts Apple price target for third time this month - Financial Times

Goldman Sachs on Tuesday cut its price target for Apple shares for the third time this month, with analysts at the bank warning of deteriorating iPhone demand in China and emerging markets. The investment bank believes Apple may have missed the mark ...

Apple shares new Pixar-like animated 'Share Your Gifts' holiday ad - 9to5Mac

Apple has released its annual holiday ad, and — unlike previous years — Apple has chosen to go with a fully animated video this time around. Rightfully titled “Share Your Gifts”, this year's holiday ad focuses on everyone's individual talents with ...

Apple is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Its hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple Watch smartwatch, and the Apple TV digital media player. Apple's consumer software includes the macOS and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWork creativity and productivity suites. Its online services include the iTunes Store, the iOS App Store and Mac App Store, Apple Music, and iCloud.

Coordinates: 37°19′55″N 122°01′52″W / 37.33182°N 122.03118°W / 37.33182; -122.03118

Apple Inc.
Public
Traded as
Industry
Founded April 1, 1976; 40 years ago (1976-04-01), in Cupertino, California, U.S.
Founders
Headquarters Apple Campus, Cupertino, California, U.S.
Number of locations
478 Apple retail stores in 17 countries (as of March 2016)
Area served
Worldwide
Key people
Products
Services
Revenue Decrease US$215.639 billion (2015)
Operating income
Decrease US$60.024 billion (2015)
Decrease US$45.687 billion (2015)
Total assets Increase US$321.686 billion (2015)
Total equity Increase US$128.249 billion (2015)
Number of employees
115,000 (as of July 2015)
Subsidiaries
Website www.apple.com

Apple is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Its hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple Watch smartwatch, and the Apple TV digital media player. Apple's consumer software includes the macOS and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWork creativity and productivity suites. Its online services include the iTunes Store, the iOS App Store and Mac App Store, Apple Music, and iCloud.

Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976 to develop and sell personal computers. It was incorporated as Apple Computer, Inc. in January 1977, and was renamed as Apple Inc. in January 2007 to reflect its shifted focus toward consumer electronics. Apple (NASDAQAAPL) joined the Dow Jones Industrial Average in March 2015.

Apple is the world's largest information technology company by revenue, the world's largest technology company by total assets, and the world's second-largest mobile phone manufacturer. In November 2014, in addition to being the largest publicly traded corporation in the world by market capitalization, Apple became the first U.S. company to be valued at over US$700 billion. The company employs 115,000 permanent full-time employees as of July 2015 and maintains 478 retail stores in seventeen countries as of March 2016. It operates the online Apple Store and iTunes Store, the latter of which is the world's largest music retailer. There are over one billion actively used Apple products worldwide as of March 2016.

Apple's worldwide annual revenue totaled $233 billion for the fiscal year ending in September 2015. This revenue generation accounts for approximately 1.25% of the total United States GDP. The company enjoys a high level of brand loyalty and, according to Interbrand's annual Best Global Brands report, has been the world's most valuable brand for 4 years in a row, with a valuation in 2016 of $178.1 billion. The corporation receives significant criticism regarding the labor practices of its contractors and its environmental and business practices, including the origins of source materials.